When many people think about email marketing, they may think “What’s the big deal…” and not fully understand the role that email marketing plays in the entire marketing funnel or the psychology involved when it comes to getting subscribers to open, click through, and keep from wanting to hit “unsubscribe” or even worse “spam”….or even worse than that, replying to an email asking to be removed in which you then have to scroll down in their reply and click the “unsubscribe” link for them. It happens. I’m pretty sure that’s what makes my 2 month old baby girl cry.
Email marketing, when utilized “correctly” can be the most crucial part of your entire business as it can allow you stay connected to your customers and build solid relationships with them. Aside from actual in-person interaction or phone conversations, email is one of the strongest mediums to stay on customers’ minds and build yourself as an authority in your industry.
Husband, Father, & Internet Marketer based in the land of Chick-fil-a and sweet tea.
.png)
Facebook (coming soon)
Podcast (coming soon)