• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Genuine Internet Marketing

Real internet marketing strategies for websites, email, social, and more.

  • Blog
  • Podcast
  • Resources
  • About
  • Contact

February 20, 2012 By Shane Eubanks Leave a Comment

How to Grow Sales in a Down Economy with SEO

grow sales in a down economy

There has been a lot of talk the past few years about being in a “down economy” and using that to justify declines in sales and even failed businesses. Many businesses just haven’t been able to stay afloat and could not figure out how to “grow” while the market is “down”.

However, there is definitely an internet marketing strategy that can grow market share and sales during a down economy. Arguably, there are many strategies that could be used, but I’ll just focus on one foundational method that I have used with great success over the years.

Note – While the graphs below represent real data from one of my projects, I cannot reveal the actual numbers or keywords associated with them due to NDA’s…but the strategy used will be clear…I promise.

Ok, moving onto the good stuff.
[Read more…] about How to Grow Sales in a Down Economy with SEO

Filed Under: Internet Marketing Tagged With: internet marketing, seo, strategy, traffic

February 17, 2012 By Shane Eubanks 5 Comments

False Advertisement Through Dynamic Titles and Meta Tags

The practice of using dynamic page titles and meta descriptions & keywords throughout a website is common practice among very large websites. It simplifies the process of giving each page unique titles and descriptions.

For example, let’s say a website sells clothing. It may have a standard page title that says something like:

“[clothing article] available from Widget Clothing”

It may then have a dynamic meta description along the lines of:

View pricing and info for [clothing article] and see what sizes and colors are available to ship for free from Widget Clothing.

All of that is fine and dandy…if all of it is true.

Now let’s look at a popular website that incorrectly uses dynamic titles and descriptions that mislead potential customers with blatant false advertising.

Netflix.
[Read more…] about False Advertisement Through Dynamic Titles and Meta Tags

Filed Under: Internet Marketing

February 18, 2011 By Shane Eubanks 1 Comment

Lessons Learned from JC Penney

The recent story by the NY Times that exposed the linkbuilding tactics of JC Penney has created quite a stir among the internet marketing community. A whole gamut of opinions have been expressed by numerous people sharing their take on what is “right” and “wrong” when it comes to search engine optimization, linkbuilding, and getting to the top of search engines. If you aren’t aware of what has gone done, here is a basic overview of what unfolded:

[Read more…] about Lessons Learned from JC Penney

Filed Under: Internet Marketing Tagged With: linkbuilding, seo

September 16, 2010 By Shane Eubanks 2 Comments

How to Make More Money with Adsense

If you have a website with Google Adsense and would like to make more money with adsense without increasing your daily visitors, then this article is money in your pocket. I recently stumbled through this and the results have been incredible. Lucky for you I’m going to lay out exactly what you need to do. These are some very simple steps that you can do today that can instantly increase your adsense revenue overnight…seriously.

Before we get rolling, I have to do the legal thing and say that this is for informational purposes only and your results may vary from mine.

[Read more…] about How to Make More Money with Adsense

Filed Under: Internet Marketing Tagged With: adsense, internet marketing

September 14, 2010 By Shane Eubanks 4 Comments

How people steal your hidden files

One of the most common mistakes I see many websites make is trying to hide webpages and files from search engines while making it incredibly easy for people to discover those pages. Your eyes may start to glaze while reading this, but stay with me…this will save your booty at some point.

The first and most common mistake is the improper use of a robots.txt file. Basically what this file does is tells spiders (search engines) what files and directories to scan or ignore. You can usually see if a website has one by simply adding a /robots.txt after their domain name. For example, you could see Google’s by going to http://www.google.com/robots.txt, which reveals numerous directories they don’t want search engines to scan and index…interesting stuff if you’re into that sort of thing.

[Read more…] about How people steal your hidden files

Filed Under: Internet Marketing Tagged With: development, internet marketing, security, technical

  • « Go to Previous Page
  • Go to page 1
  • Go to page 2
  • Go to page 3
  • Go to Next Page »

About Shane Eubanks

Husband, Father, & Internet Marketer based in the land of Chick-fil-a and sweet tea. Follow Shane - @ShaneEubanks

I share even more on these networks!

  • Facebook
  • Google+
  • Instagram
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube

I don't solely make money online by teaching other people to make money online. Making money on this site isn't my goal. My goal is to share the interactive strategies I've used for more than a decade to help businesses of all sizes succeed...including my own. You'll find strategies that will:

- Increase traffic
- Boost user registrations
- Grow sales
- Increase email open & click-through rates
- and more.

Just kick back & relax knowing that you're not being "sold to". The strategies presented here can help you succeed and reach your goals as well!

Ready to dive in?

Get Started →

Recent Posts

  • Farewell Corporate World – How and Why I did it
  • Easy Way to Find the Best Day and Time to Send Emails
  • Facebook Holds Fans Hostage
  • Genuine Email Marketing Best Practices and Tips
  • 23 Genuine WordPress SEO Tips

Other Places to Follow Me

  • Subcribe to RSS feed
  • Twitter
  • Facebook
  • Podcast (coming soon)
  • YouTube
  • LinkedIn
  • Pinterest
  • Instagram
  • Google+

About

  • About Genuine Internet Marketing
  • Contact
  • Disclaimer, Terms & Conditions
  • Privacy Policy

[footer_backtotop]

Copyright © 2021 Genuine Internet Marketing