There has been a lot of talk the past few years about being in a “down economy” and using that to justify declines in sales and even failed businesses. Many businesses just haven’t been able to stay afloat and could not figure out how to “grow” while the market is “down”.
However, there is definitely an internet marketing strategy that can grow market share and sales during a down economy. Arguably, there are many strategies that could be used, but I’ll just focus on one foundational method that I have used with great success over the years.
Note – While the graphs below represent real data from one of my projects, I cannot reveal the actual numbers or keywords associated with them due to NDA’s…but the strategy used will be clear…I promise.
Ok, moving onto the good stuff.
[Read more…] about How to Grow Sales in a Down Economy with SEO
One of the primary aspects of internet marketing is bringing people to a website or webpage…this is what is typically referred to as “traffic.” There are numerous techniques for getting traffic to a website and it can sometimes be overwhelming to know exactly where to start…especially on a brand new website starting from scratch! Over the years, I’ve tried to “simplify” this process and have come up with what I refer to as the “Internet Marketing Mindmap” to provide a visual reference for most of the strategies that I use.